Flynn & Company approached our web development team with a vision for growth. Having engaged in SEO services with RivalMind for a number of years, the tax and accounting experts were ready for a revitalized digital platform.
Overall, the Flynn & Company website required modernization and a fresh, professional, and approachable redesign.
Website Design / SEO
Throughout the entirety of the project, we emphasized transparent communication with Flynn & Company’s leadership team. During our discovery call, Flynn & Company’s team expressed their desire to transform the company into a big, regional firm with specializations and unique expertise – the new website would play a huge role in this process and should communicate authority and professionalism.
Additionally, we addressed each of Flynn’s former website challenges.
First, we restructured the website for concision and user-friendliness. Next, our team included calls-to-action (CTAs) in accessible and intuitive touchpoints throughout the website, making it simple for an interested visitor to become a customer. Lastly, we incorporated a News section on the website for Flynn & Company’s articles.
Throughout the design and development process, our web team used data from previous client successes in the finance industry to inform our design, content, and functionality decisions.
Flynn & Company entered into ongoing SEO services with our team to take full advantage of their freshly optimized and Google-ready platform. Since then, our team has helped facilitate Flynn & Company’s vision for physical expansion to multiple locations and digital expansion across Google.
The minimalistic and geometric shape of Poppins maintains the approachable and contemporary culture of Flynn & Company. Overall, the simplicity of Poppins created a sophisticated visual appeal.
Throughout the redesign, our creative team worked within Flynn & Company’s existing color palette. We melded modern design techniques with the palette to produce a fresh, contemporary look.
We work across an expanse of projects at RivalMind, and we love to share our clients’ successes. For each case study, our goal is the same: bridging the gap between marketing and growth through innovative and custom design. This is why companies come to us. Dive into more of our favorite web design projects below!