Teen Parenting Resource

Axis

When Axis.org reached out to RivalMind regarding website strategy and search engine marketing, we were thrilled to engage with such a reputable organization.


We recognized the importance of providing Axis.org with a strong online presence, and developing a search-ready, user-friendly website was paramount in facilitating their independent organizational growth. Collaborating with our partner, Useful Group, we embarked on a project to create a comprehensive website equipped with the resources and infrastructure needed to effectively implement SEO strategies.

Built & Hosted using
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Saturated, Friendly, Sincere

SEO / Website Design / Social Media / Brand Guide

Collage of three website mockups with women, pastel colors, and headlines for learning and personal growth courses

Our Social Media Work

We approached the task of enhancing Axis.org's social media presence with dedication and enthusiasm. Our team conducted a thorough analysis of Axis.org's existing social media platforms, identifying areas for improvement and opportunities for growth. Leveraging our expertise in branding and digital marketing, we rebuilt the Axis.org's brand messaging, tone, and graphics to align with their mission and resonate with their target audience.

Two people smiling and looking at a phone, with the text “Social Media: The Good and The Bad.”
Title text about questions to ask a teen about smartphones, with four teens sitting together and looking at a phone.
Teal banner with text “Start a conversation with your teen about relationships” and smiling teens seated together
Teal promo graphic with text: “Visit our website to access Our Free Social Media Toolkit” and Axis logo.

Brand Guide

At RivalMind, we took great care in crafting a comprehensive brand guide tailored specifically for Axis.org. Our team analyzed every aspect of Axis.org's brand identity, ensuring consistency and coherence across all platforms and communications. We implemented the brand colors and typography and defined the messaging voice tone, every detail was considered. The result is a beautifully structured brand guide that captures Axis.org's mission and values.

Axis.org branding guide cover with dark background and blue-green Axis logo
Brand style guide showing Axis logo variations on light and dark backgrounds, plus secondary logos in multiple colors
Brand color use guide showing sample swatches for categories like safety, product, plant, communication, and ads
Brand icons reference sheet showing colorful chat bubbles and axis arrows on a white background

Social Ads

We employed a strategic approach to design captivating graphics for Axis.org's social media and Google ad campaigns. Through collaborative brainstorming sessions and careful analysis of target demographics and campaign objectives, we developed visually compelling concepts tailored to effectively communicate Axis.org's message. Our team crafted each graphic to convey the vision of Axis.org's brand while maximizing engagement and impact across various platforms. The result is a cohesive visual identity that captivates audiences and reinforces Axis.org's mission with every impression.

Collage of avls healthcare website screens with photos of smiling staff and patients in white, purple, and orange themes

More Case Studies

We work across an expanse of projects at RivalMind, and we love to share our clients’ successes. For each case study, our goal is the same: bridging the gap between marketing and growth through innovative and custom design. This is why companies come to us. Dive into more of our favorite web design projects below!

Hands holding together around an open Bible beneath The Orchard logo

The Orchard

Spiritual Services

Chicago Church of Christ logo over a dark Chicago skyline background

Chicago Church of Christ

Spiritual Services

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