Dental SEO Services
Drive revenue through quality leads with SEO for dentists.
As a dentist, you know the importance of keeping your patients’ teeth healthy and happy, but you’ll never have the opportunity to prove it if you’re missing out on leads generated through organic searches. When patients search for dentists in their area, they turn to search engines like Google. And that’s exactly where digital marketing and Search Engine Optimization comes into play. In fact, around 90% of patients will search online for a dentist, either to find a new dentist or confirm referrals from others, before calling to book an appointment.
Ensuring that your dental practice’s website ranks high in search engine results can significantly increase the likelihood of attracting new patients and establishing your online presence effectively. That’s where seo for dental offices becomes critical to your digital marketing strategy and is the basis for earning a healthy footprint for your clinic online.
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What is SEO, and how is it different for dental practices?
So, what is SEO, and why should clinics like yours invest in this marketing strategy? As the name implies, Search Engine Optimization is the practice of improving a website’s visibility or ‘ranking’ on Google and other search engines for words and phrases related to the services that your office aims to market. Did you know that phrases like “dentist office near me” and “dentist near me” are searched over 1.2 million times per month on average? And considering there are over 200,000 dentists actively working in the US alone, do you know where you rank among them?
By implementing effective SEO strategies, your business can reach a larger audience, attract qualified leads, and ultimately increase revenue. It's about combining your experience and expertise in dentistry with the power of digital marketing to expand your business's reach and connect with your patients in an impactful way.
At RivalMind, we believe in a comprehensive approach to SEO. Intent on focusing not
only on where you rank but how your business appears when it matters most. It's about finding the right balance between improving your search rankings and forming a genuine connection with potential patients.
The importance of SEO for dental offices.
Start getting discovered online
Expand Your Business
SEO holds immense significance for dental practices in the digital era, enabling dental offices like yours to connect with a broader audience, significantly enhancing your online presence. By strategically optimizing your website for relevant keywords and specific geographical areas, you can broaden your reach, making sure that your practice appears in search results when prospective patients are actively looking for dental services. This expanded outreach enables you to engage with a wider range of individuals seeking dental care.
Attract Qualified Leads
In addition to expanding your audience, SEO is a potent tool for attracting well-qualified patients to your dental practice. It finely tunes your practice's online presence, ensuring that the traffic your website receives is highly targeted. Prospective patients who discover your dental practice's website through search engines are often actively seeking to schedule an appointment or if you accept their insurance. Consequently, SEO facilitates the attraction of individuals who are genuinely interested in obtaining dental care or are seeking reliable information about specific dental topics. Because visitors arrive at your website through specific searches, this increases the likelihood of converting those visitors into patients, resulting in a more efficient and effective marketing strategy.
Boost Your Revenue
In simple terms, consistently securing top rankings on search engine results pages will provide your dental practice with a steady and dependable flow of high-quality organic (non-paid) traffic. Consequently, this results in a continuous influx of potential patients who are more likely to be interested in your dental services.
Get a FREE SEO audit for your dental practice's website.
Receive actionable insights on missed SEO opportunities.
Featured client testimonial.
3X Qualified Leads Per Month
Agile Consulting Group, located in Atlanta, Georgia, signed more clients in one year while working with RivalMind than in the previous three years combined.
Take a peek at our completely-customizable search engine optimization packages.
Grow
$1,500 / Month
Establish healthy SEO processes, earn new keyword rankings, and drive valuable website traffic.
> 50 monthly tracked keywords
> 2,000 words of optimized content
> 2 hours of technical & on-page SEO
> Schema markup implementation 2 pages
> Directory management 70+ listings
> 1 Google Business Profile Post
> Google review monitoring
> *Backlink prospecting
> Bi-weekly reporting
> *Developer/programmer hours
> *Graphic designer hours
> Dedicated account strategist
Most Popular
Build
$2,400 / Month
Overtake your competitors, establish brand dominance, make a sizeable difference in your organic revenue.
> 100 monthly tracked keywords
> 3,000 words of optimized content
> 4 hours of technical & on-page SEO
> Schema markup implementation 4 pages
> Directory management 70+ listings
> 2 Google Business Profile Post
> Google review monitoring
> Backlink prospecting
> Bi-weekly reporting
> *Developer/programmer hours
> *Graphic designer hours
> Dedicated account strategist
Enterprise
Custom Quoted
For aggressive brands, looking for a strategic partner, determined to dominate their niche on organic search.
> Keyword Tracking
> Optimized content creation
> Technical & on-page SEO
> Schema markup implementation
> Directory management 70+ listings
> Weekly Google Business Profile Posts
> Google review monitoring
> Backlink prospecting
> Bi-weekly reporting
> Developer/programmer hours
> Graphic designer hours
> Dedicated account strategist
All SEO plans require a 30-day onboarding period designated for auditing, research, and initial strategy planning. The onboarding month will be charged at the level of plan you select. Line items indicated as Optional (*) can be included in your package for an additional monthly fee.
The pillars of SEO for dental practices.
Understanding Your SEO Strategy
We start by understanding your business's key priorities and collaborate with you to establish actionable objectives for your strategy. Our methodology is tailored for each client, ensuring a personalized SEO approach with no cookie-cutter solutions. Real strategists. Real SEO.
Researching Keywords and Analyzing the Competition
From there, our expert SEO team conducts comprehensive keyword research and competitive analysis to identify the most relevant and valuable keywords for your business. By targeting the right keywords, we ensure that your website appears in search results when potential patients are actively searching for dentists in the locations you want to appear.
Optimizing Your Website
On-site optimization is how we describe the process of investigating your website’s current performance, technical errors, and keyword target opportunities. This includes physically making adjustments to meta tags, headings, URL structures, and website content. By ensuring the technical elements of your website adhere to Google’s best practices we’re providing you the best chance to earn top rankings for your most desired search phrases.
Focusing on Local SEO
As a dentist, you play a vital role in your community. Your patients aren’t just patients; they are also friends and valued community members. Understanding the significance of your practice within the local area, we believe in the power of connecting you with the people who need your dental services the most.
In this stage, we execute a customized local SEO content strategy designed to improve your website’s visibility in locations you know are best for your business. This includes optimizing for local keywords, managing local business listings, and creating content for your website to help Google understand where your services are offered.
Establishing Online Authority Through Content
The final pillar of our SEO strategy for dental clinics is centered around enhancing your topical authority in dentistry-related themes. After all, anyone with a waterpik and a wad of dental floss can claim to be a dentist, right? Identifying real-world questions and topics your prospective patients are searching for, gives you the opportunity to prove your industry experience, expertise, authority, and trust! Here’s an example: the phrase “What does a cavity look like?” is searched over 27,000 times per month. By creating helpful, dentistry-related content for your website, expertise, authority, and trust are built with your target audience and Google alike. Google's algorithms favor businesses they can trust, leading to higher rankings and more conversion-ready visitors.
Why does Google Business Profile optimization matter for dental SEO?
Google Business Profile optimization is a crucial step for dental practices, as it enhances local visibility, improves mobile search results, ensures accurate information presentation, encourages positive reviews, and equips you to compete effectively in the dental industry. It also provides valuable insights, fosters engagement with potential patients, and positions you in local search results. It's an essential tool for enhancing your online presence and attracting new patients.
Is your website design behind the times?
With the rapid evolution of technology, design practices, and user behavior, businesses should consider redesigning their websites every 3 years. RivalMind specializes in the design and development of SEO-ready, strategic websites, proven to increase user engagement and conversion rates.
Dental SEO FAQs
We're eager to take your SEO strategy to the next level. What other questions do you have for our team?
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How long does it take to see results from dental SEO efforts?
The timeline for Dental SEO results can vary. While some improvements may be seen within a few months, it often takes several months to a year to achieve significant rankings and noticeable increases in patient appointments. SEO is a long-term strategy, and consistent effort is required. Request your audit.
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How can dental practices track the effectiveness of their SEO efforts?
Our team provides regular reports encompassing a wide range of metrics, including website traffic, keyword rankings, user engagement, and many more. This valuable data empowers us to adjust your strategy effectively, ensuring it maximizes its impact based on the insights we gather.
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What should dental practices look for when hiring an SEO agency or consultant?
When hiring an SEO agency or consultant, dental practices should look for experience in the dental industry, a track record of successful SEO campaigns, knowledge of local SEO, transparency in reporting, and a clear understanding of the practice's goals and target audience.
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